Understanding your Shopify bill

If you installed Fomo directly through the Shopify App Store, your Fomo subscription is managed and billed entirely by Shopify. This makes it super convenient to keep all your store expenses in one place!

However, Shopify’s billing cycles and line items can sometimes look a little confusing. Here is a clear breakdown of how your Fomo charges appear on your Shopify invoice and what they mean.

🔄 How Shopify App Billing Works

Shopify handles all app charges and groups them together with your regular Shopify store invoice. Here are the most important things to know according to the Shopify Help Center :

Independent 30-Day Cycles: Shopify app billing cycles operate on a strict 30-day window from the day you approve the charge. This rarely aligns perfectly with your main Shopify store subscription date, as detailed in Shopify's Billing Cycles Guide.
Pending Charges: App subscriptions are treated as pending charges that accumulate on your account. When your primary monthly Shopify invoice generates, it pulls all accumulated app fees from the previous 30 days into that bill.
Cancellations: If you uninstall Fomo, it stops future billing cycles from generating. However, if a 30-day app cycle had already begun or generated a pending charge right before you hit uninstall, that final amount will still appear on your next Shopify bill.

📝 Example: If your Shopify bill is generated on the 5th of every month, but your Fomo 30-day cycle ends on the 20th, your July 5th Shopify invoice will include the Fomo charges for your usage between May 21st and June 20th.

💸 Standard Plans vs. Legacy "Usage Fees"

How Fomo appears on your bill depends on when you installed our app.

1. Installed AFTER March 17, 2021 (Standard Plans) You are on our fixed monthly pricing tiers (e.g., Free, Starter, Business). You are only billed the flat rate for the plan you selected. If you want to change this fixed rate, check out our guide on How to upgrade or downgrade your plan

2. Installed BEFORE March 17, 2021 (Legacy Usage Plans) You are on a legacy plan that uses dynamic "Usage Fees." On these older plans, if you exceed your base plan's notification limit, Shopify automatically applies a "usage charge" rather than upgrading you to a named tier. This is simply how Shopify processes usage-based apps.

🛡️ How to Maximize Your Notification Limits & Control Budget

If you want strict control over your budget and want to make sure you aren’t running through your monthly limits on empty website traffic, you can optimize your Fomo account with these three quick settings:

Disable Auto-Upgrades: If you want to stay strictly within your current tier's price point, navigate to your account details and toggle off the Auto-Upgrade button. This ensures your plan won't automatically scale up if you experience a temporary traffic spike.
Set Notifications Limits for Visitors: Go to Settings > Limits and toggle on the limit per session visitor. This prevents a single highly active browser from triggering an excessive number of notifications and eating up your monthly count. For more about limiting your notifications.
Change the Initial Trigger to "On Scroll": By default, Fomo initializes as soon as a page is done loading. To avoid wasting notification impressions on visitors who bounce instantly, go to Settings > Advanced and change the initial trigger to "When visitor starts scrolling". This ensures you only display notifications to active, engaged prospects!
Switch to a Fixed Plan: You can transition to our predictable, flat-rate tiers at any time. Learn how to do that in our help article.
Migrate to Direct Billing: Prefer to be billed directly by Fomo instead of through Shopify? If you sign up directly at Fomo.com, there is no dynamic billing. We can migrate your existing Shopify-installed account to our native app for free! Just ask our support team.

🙋 Need Help?

If you are looking at your Shopify invoice and something doesn't add up, don't stress! You can read

Shopify's full explanation of their billing cycles here, or you can reach out to us.

Email us: Reach out to hello@fomo.com and our team will jump in.

Work with an Expert: We’ll hop on a call, share screens, and help you build a strategy that fits your brand perfectly. Pick the day and time here.🥳