How to use Capture Ratio

Fine-tune the volume of different types of Fomo notifications to give your website visitors a better experience.

Ryan Kulp avatar
Written by Ryan Kulp
Updated over a week ago

Suppose you run an ecommerce store that gets 10 sales per day, but only 1 customer review per day.

You'd like to show off both sales and recent customer reviews to future shoppers, but the ratio of sales to reviews is highly skewed.

Since Fomo defaults to showing your most recent interactions first, this means many shoppers may only see purchase notifications.

Enter Capture Ratio.

Available on all notifications via Notifications > {{ choose one }} > Templates > Advanced, this feature lets you "fine tune" the event volume for any notification.

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If you prefer to show fewer of one type of notification, simply input a lower number (1-100) inside the Capture ratio field.

At Fomo we use this feature to show a smaller portion of free trial signups, a larger portion of paying customer renewals, and about 50% of our code deploys to our server.

You can see which notifications have capture ratio enabled on the Notifications list.

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Events filtered out by the capture ratio are still available in Removed Events and can be recovered if you want.

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